
295 Fifth Avenue
Layout Design and Artworking
Working with the London and New York offices of Wordsearch I assisted with the rollout of the brand work for the newly developed 295 Fifth Avenue, NY.
Assets included Floor Plan style development and implementation; Data visualisation; Interactive Brochure Layout Design; and the set-up of an extensive range of branded stationery and promotional items.
For the 295 Fifth Avenue project, I implemented interactivity and navigation for the interactive brochure I developed a detailed data visualisation in the form of an elevation and carried out extensive work on a collection of floor plan visuals, including colour-coding, style development, and rollout. One of these illustrated plans featured in a pull-up banner for the 295 Marketing Suite. Additionally, I set up the branded promotional items, including a coffee mug and a Nespresso machine, along with their respective packaging.